Photorealistic CGI Environments for Advertising | Dale May | New York
CGI HYBRID PHOTOGRAPHY & PHOTOREALISTIC ENVIRONMENTS
Every environment in this section was built from scratch in Blender 3D, modeled, lit, textured, and rendered to match the specific photography it contains. From Montana ranchlands and vintage motels to pharmaceutical campaign sets and lifestyle locations, each world was designed for a single purpose: to make the integration with live photography invisible. One artist. One creative vision. Every photorealistic CGI environment for advertising built and delivered under complete creative control.
Many of these images include before-and-after BTS animations showing exactly how a blank Blender 3D viewport becomes a photorealistic CGI environment for advertising. For a deeper look at the hybrid photography and CGI production process, visit the Case Studies section or read the full Process & How It Works article.